Men med tanke på de pludselige skift i tendenser og teknologier, der Kommer til at tage nye teknologier til sig. Vi følgerĭe igangværende tendenser i markedet tæt, og når vi ser på konkurrenterne, så er vi en del af førerfeltet, når det I dag spiller en langt større rolle i vores processer end tidligere.
– Vi leverer stadig de samme produkter, der baserer sig på en unik kombination af lyd, håndværk og design, men kunderne Løsningen er at indgå partnerskaber med ledende tech-virksomheder, som hver især er blandt de Our partners who solely focus on keeping up with these things.Īt transformere et selskab som Bang & Olufsen fra traditionel produktion og videre ind i den digitale kamp kræverĪdgang til et bredt udvalg af avancerede teknologier, som selv de største tech-selskaber nogle gange stadig kæmper medĪt ramme helt rigtigt. This also means that it is easier to scale up production andĭevelopment because we don’t have to wait for inhouse innovation to develop a solution but can implement directly from Instead we rely on tech partners with in-depth knowledge and theĬapabilities to thoroughly test the technology. Quality control, our time to market would be too long. If we had to develop the technology ourselves and put it through the proper testing and We need to be able to trust that the technology works. But we are not, however, necessarily first movers. – A rule of thumb is that we try to be ahead of the curve when it comes to offering the newest technology to ourĬustomers. Most coveted products one month could be old news the next. When dealing with B2C customers, speed and time to market are of the utmost importance.
Option for us to be the experts in every nook and cranny, Jan Topp Rasmussen says. But with the sudden shifts in trends and technologies that, in general, happens in retail, it’s hardly an The market closely – and looking out at the competition, we’re a part of the forefront when it comes to adapting new Much bigger part of our processes today than earlier. – We still deliver the same products based on the unique combination of sound, craft and design, but customers play a The solution? Partnering up with leading tech companies in their distinct fields of expertise. Transitioning a company like Bang & Olufsen from traditional production and further into the digital fray, requiresĪccess to a wide array of advanced technologies that even the biggest tech companies are sometimes still working to get Partners as a gateway Partnere som en genvej I dag er selskabet ikke længere blot producent af audio- og videoløsninger, men har transformeret sig til en egentligĭetailvirksomhed med et udtalt fokus på kernekompetencerne design, lyd og håndværk. Årene har selskabet produceret nogle af de mest eftertragtede audio-løsninger, der nogensinde har prydet alt fraĭagligstuer til bestyrelseslokaler i ind- og udland, men har, ligesom alt andet, ændret sig med tiden. Siden stiftelsen i 1925 i det vestligste Danmark har Bang & Olufsen været et designikon i dansk erhvervsliv. Today, the company is no longer just a manufacturer of audio and video solutions but has transformed into aįull-fledged retail company with a distinct focus on the core competencies of design, audio and craftmanship. To boardrooms in Denmark and abroad, but has, like everything else, changed in time. Over the years, the company has produced some of the most coveted audio solutions to ever grace everything from living. Since its foundation in 1925 on the westernmost parts of Denmark, Bang & Olufsen has been an icon in Danish business. Samtidig af partnerskaber til at forbedre både deres time-to-market og adgangen til de nyeste teknologiske trends. Mens selskabet selv fokuserer på at skubbe grænserne for audio-design, benytter de sig Det gamle mundheld ”sammen er vi stærke” tjener fint som en beskrivelse af det danske designikon Bang & Olufsensĭigitale transformation. Simultaneously rely on partnerships to both improve time to market and access to the latest technological trends. While the company itself focuses on continuously pushing the boundaries of audio-design they The old phrase “unity makes strength” is a great description of the Danish design icon Bang & Olufsen’s digital
0 kommentar(er)
